Multilingual online meeting?

Multilingual online meeting? Lock the doors, turn the key and mind security! There are many arguments in favour of the new online communication technologies. No travel, no time lost, and the luxury of choosing the language you prefer talking. Our webinar platform with live simultaneous interpretation, Presence Webtalk, is steadily securing its place in this […]

October 27, 2017 Peter Van Den Steene Geen categorie

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Translations: sourcing out or sourcing in?

Today, communicating multilingually is a basic ingredient for succes. And successful companies know just how to ace the delicate balancing act of matching ambitions with substantial budgets. Organisations that operate internationally have to speak their consumers’ tongues. Companies that want to start exploring foreign markets have to localise their products or services. And let’s be […]

October 19, 2017 Peter Van Den Steene Geen categorie Tags: , , , , , , , , , , , , , , , ,

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5 Common excuses not to hire a translator

People can be quite creative when it comes to explaining why they do not want to hire a professional translator for the translation of company (or even legal) documents. When you start doing business with another country, however, translating your information into the language of that specific country usually becomes non-negotiable. We tend to think […]

October 12, 2017 Peter Van Den Steene Geen categorie

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The five fundamentals of effective cross-cultural communication

Air France was founded in 1933 and merged with its Dutch counterpart in 2004. Thirteen years later, this high-flying marriage is facing serious cross-winds. And yet, it looked like a match made in heaven… Up until now, fingers were pointed at the deregulation of Europe’s skies, and increased competition from Gulf carriers. However, a recently […]

October 6, 2017 Peter Van Den Steene Geen categorie Tags: , ,

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Bilingual employee or professional interpreter?

In today’s globalised and culturally diverse world, many an organisation is faced with communication issues. Is it enough to hire a bilingual employee to save the day or should you resort to a professional interpreter? A no-brainer if there ever was one: hire a professional interpreter. Here’s why… It all starts with the basic difference […]

September 28, 2017 Peter Van Den Steene Geen categorie

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10 Things to bear in mind when you organise a multilingual event

Organising events is no small feat. It requires coordinating different activities and people, and it is easy to feel lost or overwhelmed if you’re doing it for the first time. Add a couple of languages to that mix, and you get a potentially explosive cocktail! However, before you head for the woods to never come […]

September 17, 2017 Peter Van Den Steene Geen categorie Tags: , , , , , , , ,

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Online event with interpretation? Nail it!

Online meetings have been around for a while now. Meeting participants have learnt about the do’s and don’ts and have developed etiquette rules that make for efficient meetings. From arriving in time to connect to the meeting, to wearing an appropriate outfit when you are broadcasting, and muting yourself while you are not speaking; companies […]

August 31, 2017 Peter Van Den Steene Geen categorie Tags: , , , , , , , , , , , , , , , , , , , ,

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Language: marketing intelligence’s secret weapon

Many marketeers rack their brains about writing content that conquers the hearts of their target audiences. Mostly, they research and develop content in a source language and then localise it in the target language(s). But what if there is a better way? Ironically, language happens to be the most underrated resource on the market! Instead […]

August 1, 2017 Peter Van Den Steene Geen categorie Tags: , , , , , , , , , , , , , , , ,

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Quality translations: a tale of devils and details

Delivering quality translations is a team effort. It is the result of a process that entails responsibilities for every party involved. This process is called the translation workflow, and we like to continuously finetune it to the advantage of our customers and translators. Some of these improvements have required sizeable investments in technology or other […]

July 26, 2017 Peter Van Den Steene Geen categorie Tags: , , , , , , , , , , , , , , , , ,

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When connecting is key: multilingual virtual conferences

Connectivity has never been more important. Companies are outgrowing their countries’ borders, colleagues no longer work in the same office and customers are spread across the globe. Reporting lines get stretched, languages are more diverse and competition appears in new places, waiting for the slightest mistake to lure the customer or employee to their organisation. […]

May 11, 2017 Peter Van Den Steene Geen categorie Tags: , , , , , , , ,

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